F ifa has dismissed its Chief Operating Officer, Kevin Lamour, just days after he publicly challenged President Gianni Infantino over a controversial plan to sell parts of the World Cup to private investors. Lamour’s departure was confirmed on Monday, August 17, 2026, less than two years after he joined Fifa from Uefa. The two men had worked together for years at European football’s governing body. The fallout began on July 31, when details of Infantino’s “FFE” proposal became public. The plan aimed to bring private money into the World Cup. Lamour did not hold back. He accused Fifa’s leadership of misleading staff and said Infantino was “acting like he owns Fifa, when he’s supposed to serve it.” He also warned that speaking up could cost him his job. “If that means I lose my job, then so be it,” he said. “At least I’ll sleep well tonight.” Hours later, Fifa shelved the plan. In the same statement, Lamour said staff “deserve better than intimidation and dis...